Solids v. Patterns: Patterns or prints distract and date your photo. Solid mid-tone colors in blue, green, wine, and purple are universally flattering.
Avoid: Tops that are flesh tone (beige, cream, pastels, peach, or yellow) as they will blend your face into your clothes. Unless you are super confident, pass on bright red or orange.
Camera Friendly: Sometimes, black and white can play havoc with the camera's exposure or the studio backdrop.
Stick with the KISS principle.
Simple: Basic earrings and necklaces pieces keep the focus on the face and do not distract the eye.
Statement Pieces: Big statement pieces can date your photos and take focus away from your face.
Simple elegance never goes out of style.
Modest V-neck: Lengthens the neck and flatters the décolleté.
Tops: Fine to medium gauge knit introduce texture. Crisp ironed shirts frame the face well.
Jackets: Pair with collarless tops. Simple clean lines photograph better.
Simple necklines draw attention to your face
Natural: Natural look photographs the best. Bring translucent powder for touch-ups.
Shine: Shine is the enemy of a good photography. Avoid shiny lipsticks and bronzers.
Professionals: If makeup is not your area of expertise, sign up for a lesson or hire a professional to apply your makeup.
Angles: Create shadows that can be slimming when posed correctly. Shoulder to the camera creates the perfect angle.
Head: Avoid double chin by tightening your jaw line, simply jut your head forward and tip your chin down. If it feels awkward, your doing it right!
Your pose should exude confidence.
You don't have to create a new look when you take a headshot.
Be Comfortable... Be Yourself
It's okay to:
Wear your glasses
Show your beautiful smile
Wear your normal hairstyle